在銷售市場當(dāng)中，包裝會直接影響到商品銷售量，因此，在包裝設(shè)計方面產(chǎn)品從中起到的作用是非常重要的。下面有小編給大家講解一下包裝設(shè)計的時候要注意的事項都有哪些?

In the sales market, packaging will directly affect the sales volume of goods. Therefore, the product plays a very important role in packaging design. Here is a small editor to explain to you what should be paid attention to when designing packaging?

一個商業(yè)從包裝訂購開始、在到包裝設(shè)計、印刷生產(chǎn)、再到包裝印刷成品，上架進(jìn)行銷售，再到回收，雖然不可以決定商品是不是能成功銷售到消費(fèi)者們的手中，但是卻影響到銷售成功率，所以每一個印刷廠家在接到這樣子的任務(wù)的時候都會非常認(rèn)真的去做。

A business starts from packaging order, packaging design, printing production, packaging and printing finished products, sales on shelves, and recycling. Although it can not determine whether the goods can be successfully sold to consumers, it affects the success rate of sales, so every printing manufacturer will do it very seriously when receiving such a task.

一，市場考察與分析，其市場調(diào)查與分析是分兩種的，一種是廣泛性、周期性的調(diào)查，一種是針對性、臨時性的調(diào)查，在進(jìn)行詳細(xì)的數(shù)據(jù)調(diào)查之后在進(jìn)行分析，同時還要針對商品賣點(diǎn)，預(yù)計商品使用周期性，樹立商品形象，了解消費(fèi)者們銷售狀態(tài)。

1、 There are two kinds of market investigation and analysis: one is extensive and periodic investigation, and the other is targeted and temporary investigation. The analysis is carried out after detailed data investigation. At the same time, it is also necessary to predict the periodicity of commodity use, establish commodity image and understand the sales status of consumers according to the selling points of commodities.

二，在進(jìn)行包裝印刷的時候需要明確包裝設(shè)計范圍，然后在根據(jù)不同商品特點(diǎn)進(jìn)行包裝。

2、 When packaging and printing, it is necessary to clarify the scope of packaging design, and then package according to the characteristics of different commodities.

三，包裝設(shè)計與其它平面設(shè)計是不同的，雖然在設(shè)計包裝印刷產(chǎn)品的時候是從包裝展開圖進(jìn)行設(shè)計包裝的，這樣才可以更好的展現(xiàn)出包裝設(shè)計印刷產(chǎn)品整體效果。

3、 Packaging design is different from other graphic design, although when designing packaging and printing products, the packaging is designed from the packaging expansion drawing, so as to better show the overall effect of packaging and printing products.

四，設(shè)計的風(fēng)格要符合產(chǎn)品的類型不同的產(chǎn)品在印刷過程中，需要掌握好整體的設(shè)計風(fēng)格，針對每一個設(shè)計的細(xì)節(jié)，都需要符合產(chǎn)品的類型，這樣才能讓北京包裝廠包裝盒印刷對企業(yè)產(chǎn)品的銷售起到一定的刺激作用，結(jié)合各種不同風(fēng)格來進(jìn)行分析，終確定好設(shè)計以及印刷的方案。

4、 The design style should conform to the type of products. In the printing process of different products, it is necessary to master the overall design style. For each design detail, it is necessary to conform to the type of products, so that the packaging box printing of Beijing packaging factory can play a certain stimulating role in the sales of enterprise products, analyze in combination with various styles, and finally determine the design and printing plan.

五，濟(jì)南印刷包裝廠家認(rèn)為包裝盒印刷材質(zhì)的選擇使用不同材質(zhì)的印刷，會直接影響到整個包裝盒印刷的效果，因為不同的材質(zhì)適合不同的設(shè)計方案，這樣每一個企業(yè)的產(chǎn)品外包裝也就會呈現(xiàn)不同的品質(zhì)效果。所以在選擇材質(zhì)的時候，不僅要看材質(zhì)，還需要看是符合哪一種類型的，這種材質(zhì)是否適合自己的產(chǎn)品，使整個包裝盒的設(shè)計更具整體性。

5、 Jinan printing and packaging manufacturers believe that the selection of packaging box printing materials and the printing of different materials will directly affect the printing effect of the whole packaging box, because different materials are suitable for different design schemes, so each enterprise's product outer packaging will also show different quality effects. Therefore, when choosing materials, we should not only look at the materials, but also look at which type it conforms to, and whether this material is suitable for our own products, so as to make the design of the whole packaging box more integrated.

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The above is all about the problems and precautions introduced to you today. I hope it can help you. If you want to know more, you can contact us by phone or follow our website http://775828.cn , our staff will contact you in time.